The libs are up in arms again after learning that billionaire Stephen Ross, owner of the élite fitness institutions Equinox and SoulCycle, is hosting a fundraiser this week for President Donald Trump. Doing what comes naturally, the aggrieved libs demanded a boycott Ross's companies. Anything less would amount to a tacit endorsement of white supremacy — and, as far as the most aggrieved of the libs are concerned, of the actual murder of innocents at the hands of a racist lunatic in El Paso.
— NBC News (@NBCNews) August 7, 2019
Recent Stories in Politics
Not all of the libs were on board, however, as some of the more rebellious ones pointed out that boycotting every business that could potentially funnel money to someone who supports or donates to Trump would be a lot more inconvenient than most libs are willing to admit.
To everyone who is like "have to never go to SoulCycle & cancel my equinox membership because the billionaire who owns the parent company is raising money for Trump," you know you probably use lots of services and companies that are owned in part by people who like Trump, right?
— Ben Dreyfuss (@bendreyfuss) August 7, 2019
Case in point:
While people are boycotting all things Stephen Ross in the wake of his fundraiser for his friend President Trump, keep in mind that CNN just signed a $2 billion+ deal and moved it’s NYC HQ to Hudson Yards (owned by Ross) keeping the news network there through 2034.
— Steve Krakauer (@SteveKrak) August 8, 2019
If continuing to take SoulCycle classes or declining to cancel one's Equinox membership is tantamount to supporting white supremacy, then so is watching CNN, the network that recently invited an actual white supremacist on to discuss Trump's tweets and arguably did more than any other media network—or any American institution, period—to bolster Trump's candidacy in 2016.
Everyone who watched the most recent Democratic debate in Detroit was helping a major Trump supporter's multi-billion-dollar client sell advertising. Patrons of the companies that advertise on CNN are similarly complicit, as is anyone who has ever clicked on a link to a story on the CNN website. Among the network's top advertisers is AARP, the senior citizen advocacy group with nearly 40 million members. Sorry, Games of Thrones fans but HBO is also a tenant of Hudson Yards, among other WarnerMedia subsidiaries, which is bad news if you get phone or internet service through AT&T. And so on…
It might be possible to come up with a coherent argument for why SoulCycle, but not CNN, must be boycotted in the name of social justice, but not without highlighting the inherent absurdity of this particular worldview. Constructing a firm moral framework from which to base all of one's economic activity in order to forestall the indirect funding of individuals who support Trump would be exhausting, and probably impossible.
The alternative — taking a deep breath, logging off for a while, and continuing to do the things and consume the products that add value to our lives and improve our well-being, without insisting that every decision we make must adhere to some indefinable principle of cosmic justice—seems preferable in this case.