Washington Free Beacon Editor-In-Chief Matthew Continetti discussed the recent struggles of Donald Trump's presidential campaign Friday on Fox's Happening Now.
Fox's Jon Scott asked Continetti whether, since Trump has been in the public eye for over two decades, does this mean that his voters already know him?
"Isn't he already sort of defined in the public?" Scott asked.
Continetti explained that he definitely is already identified due to his long-established name recognition. He then stressed the importance of the time of the current Republican presidential race.
"This is the moment in the campaign where the candidates are defined," he said. "You really start thinking, who do I want to be president? And so, Donald Trump has had a very bad two weeks. He’s had this fight with Ted Cruz over the wives, he's had issues--misstatements about abortion, about nuclear weapons."
Continetti noted that these misstatements have only helped Sen. Ted Cruz (R., Texas) as they go into Wisconsin.
Scott then asked Continetti about how Trump speaks about how he has brought many new people, even some Democrats, to the polls and the Republican Party that otherwise would not come out to vote.
"‘I'm bringing in blue-collar Democrats, all kinds of folks who would never think to vote Republican before are voting for me,’" Scott quoted Trump as saying. "Could he overcome some of the negatives by bringing in new voters?"
Continetti responded that with these new voters, Trump is effectively alienating traditional Republican and conservative voters. These voters, he said, do not want to see Trump as the nominee, using Wisconsin as an example.
"It's almost like a New Hampshire 2, and it has the potential to reset the primaries in both the Republican and Democratic contests and each of the candidates have a different strategy going toward this election," he said. "Trump wants the first ballot, right? He wants to have that 1,237 delegates so he can win on the first ballot. Ted Cruz [has] the second ballot strategy, he wants to stop Trump from getting 1,237 so he can win on the second ballot, and Kasich has a third ballot strategy."
At the end of the segment, Scott pointed out that Continetti had previously said that Wisconsin serves as "the first real primary test in months."
He responded that there is about a two-week break between Wisconsin and New York. As of right now Trump is polling well in New York, but that could be affected if Cruz wins big in Wisconsin.